The guidelines encourage the use of AI for tasks such as drafting social media posts, newsletters, presentations, and generating creative ideas. However, members are reminded that AI-generated content should always be reviewed and fact-checked before publication.
One of the most important guidelines for Public Image teams involves Rotary branding. Rotary's logos, branded content, photos, videos, and other intellectual property should not be uploaded into AI generators. This includes club and district logos. While AI can be used to create graphics and illustrations, official District and Club logos should be added after the design is created using tools such as Canva or Adobe Express.
The guidelines also emphasize protecting privacy by avoiding the upload of confidential Rotary information, donor records, financial information, or identifiable photos of individuals without their consent.
AI offers exciting opportunities to enhance Rotary storytelling and outreach, but it should be used thoughtfully, ethically, and in alignment with Rotary's values. Public Image Chairs and club leaders are encouraged to review the new guidelines and share them with members who use AI tools in their Rotary work. Read AI Guidelines.